Choosing a magazine for my article

 

CHOOSING WOMEN'S HEALTH:

My documentary is based on Veganism , although the subject itself is to anybody of any ages I've decided that the most important is the younger ages as once you are a bit older you've already been having these animal based products your entire life where as if you are younger you still have a lot of life you haven't lived and majority of health problems come in adult years so changing your eating/living habits at a younger age is more worth while.

When researching different types of magazines i originally were looking for vegan based magazines but shortly realised that is the wrong way to go about it as the majority of the audience that read vegan or world health magazines already are vegan or know the health benefits of being it so it wouldn't get to a lot of people who weren't already vegan. I then started to research more into fashion magazines or fitness magazines for younger audiences which is when i came across women's health magazine.

Women's Health Magazine struck my eye straight away as its for women wanting to improve their lives and health and wanting advice with it all, that's why i thought it'd be perfect for my article as girls may want that complete health switch but not know where to start or may be very unaware of the health benefits a plant based diet will do. I also chose a women magazine over men as women are twice as more likely to read magazines over men. (52% vs. 23%)